Having a great website is imperative to your company’s online profile. A website is your opportunity to make a great first impression and continue a great experience for a customer.
At Two Fresh we believe it is important that a site has a few key ingredients in order for it to maximise the immersion experience for a visitor, and create value for you as a company.
Although this should be a given, many organisations often don't think about how the end user will use the site. This is why we do a thorough audience analysis and website strategy before we design any of our Clients sites.
Great video content
We believe that websites and video are the perfect marriage and the best way of ensuring that each and every visitor gets a fantastic and lasting experience each and every time. Video allows a brand to connect with a visitor on an emotional level and create a long-term bond with prospects. Video also has search engine benefits and in our experience keeps visitors on your site for up to 70% longer than a site that has no video content.
Great text copy
It all matters. Fantastic design and great content should be backed up with great copy and text wizardry. We all have various communication and learning styles and it's important to make sure your site is appealing for all. Text has a huge impact on search listings and can be better ranked based on relevancy with your services. Our team can help develop this for you and help the site run like a smooth engine.
Fantastic photography or artwork can really help sell your products and services. Audiences are intelligent and can often tell when sites are using stock imagery. This can sometimes have a negative effect on an audience as it comes across as disingenuous. Let us help generate fresh content that really tells your story.
CMS is short for Content Management System. CMS puts you in control of your website. It allows you to update the website on the fly, keeping the content rich and consistently growing. Search engines love sites that are constantly being updated. Having a great CMS also allows you to make updates to the website without having to worry about breaking parts of the design. Our team can give you as much or as little access as you need to control and update your website.